Are you driven by your customers and their desires and and needs or by your own needs?
Is the goal of your business to help yourself or to help your customers?
If you are in business just to help yourself, you may make some money today and you may make some money tomorrow, but there is definitely a ceiling on how far your business can develop and grow.
I live in a very remote area outside of a mountain town in Northern California.
Within 10 miles of my house there is only one small grocery store and one restaurant.
For the last 20 years, there have been 4 owners of the little grocery store and 5 owners of the restaurant.
None of the previous owners have been able to make a go of either small businesses.
In the last 5 years however, both businesses have taken off and are doing great! There are customers at both of these businesses constantly!
Now in the last 2 years, "economic conditions" around our neck of the woods have been very bad as in most places.
Our house values have dropped by as much as 60% (I know mine has for sure because I checked with a broker).
Shops are closing in town every day.
Now during that time these two little stores have been going gangbusters.
What do you think is the difference?
What are these businesses doing differently?
How are they surviving and thriving while almost every other business is flat or going down the tubes?
I'm going to make you wait for this and think about it.
Tune in tomorrow and I'll answer the question.
Meantime get ALL the answers to campaigning your local business:
"Live well, do well and be well"
- Dr. Max
- Rick Comtois
Tagged as: Business Help, Business Vision, Comtois, Desires, Dr Max, Driven, Economic Conditions, Gangbusters, Grocery Store, House Values, Local Business, Money Tomorrow, Nbsp, Neck Of The Woods, Northern California, Small Businesses, Tubes
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